An Outsourced Marketing Department For The Cost Of A Single Employee

The Outsourced Marketing Department is our team of on-staff marketing professionals who act as our clients’ complete marketing team with, or without a Marketing Director on your side!

The Outsourced Marketing Department can provide a range of services, including market research, brand development, content creation, social media management, email marketing, SEO, PPC advertising, website design and development, video production, media buying and more.

When choosing an outsourced marketing department, consider factors such as their experience, industry knowledge, reputation, pricing, communication, and cultural fit. When choosing a marketing partner, it’s not only important to be impressed with pricing and expertise, you should also like the way your marketing team works with you. Communication protocols, agility, and timeline expectations should align with your marketing partner.

The cost of Outsourced Marketing varies depending on the scope and complexity of the services provided, the size of the outsourced team, and the number of hours allocated for your company is a big deciding factor in your cost calculation.  The average OMD (Outsourced Marketing Department) is about the cost of one FTE (full-time employee).

At RSM, we ensure success by defining goals and tracking results. Our clients are equipped with a proprietary dashboard that carefully measures and reports the metrics most important to your marketing strategy in real-time. RSM is managed to the EOS (Entrepreneurial Operating System) standard, ensuring our workflows move efficiently and balls are not dropped.

Your Outsourced Marketing Department will work closely with a company to understand its brand, values, and messaging, and will ensure that all marketing activities align with these elements. This can include developing brand guidelines and style guides, providing regular updates and feedback, and collaborating closely with the company’s internal teams. Because our team is in-house, we avoid missed communication, bottlenecks and lost information. All of our clients’ work is housed in our shared systems and team members are cross trained on all clients in their department. This attention to detail in our operations guards against hiccups or road bumps, even if staff changes occur on our side.

Yes, we’ve found in our 12+ years as a marketing agency, that things like the size of your company, your goals and your necessary tactical mix are more important than industry niche when it comes to successful results.

The Outsourced Marketing Department has a closer, more collaborative relationship with our client’s internal teams. We want our clients to see us as an extension of their team. We earn this privilege by conducting regular, in-depth status meetings weekly or bi-weekly calls with you. Understanding your goals, changes in your company such as new products or service regions, all help us to be a better partner and achieve better results through your OMD.

Schedule a conversation with us! During our conversation, we’ll discuss your goals, company history, any marketing efforts currently underway, your budget, and your timeline expectations for ROI on your marketing investment. If you’re a good fit for The OMD, we’ll send a quote to you within 24 hours with a detailed scope of work and pricing. We can start in as little as one week after an agreement is in place.