DIGITAL MARKETING FOR
ROOFING COMPANIES
THAT WORKS.

DIGITAL MARKETING FOR ROOFING COMPANIES THAT WORKS.

Don’t miss out on the success you deserve – get your roofing business noticed! Our comprehensive roofing marketing services are tailored to meet your needs, helping you to attract new customers and increase your visibility online

WHY OUTSOURCE MARKETING TO RSM?

Lower Marketing Expenses

Maximize your ROI, not your budget.

Utilizing our marketing services can save you time and money compared to traditional marketing tactics while still providing a steady stream of potential customers coming through your door or contacting you online every day.

Realistic Goal Setting

Goals anchored in tangible outcomes.

We believe in setting milestones that resonate with your roofing company’s needs, ensuring consistent and meaningful growth.

Increase Visibility

Illuminate your path to building success.

With our SEO, PPC, and website development services combined, you can greatly increase your online visibility in the roofing market sector resulting in higher amounts of traffic to your website from people searching for a roofer in your area.

Client Success: Lead Generation

07/2023-09/2023

Commercial and mixed-use construction company

Marketing Tactics: SEO, Blogging, Paid Ads, Social Media Marketing, Video,

Construction-marketing-services-conversion-lead-generation

Increased Web Traffic

With Plumber SEO, PPC, social media and website design services combined, you can greatly increase your online visibility in the plumbing market sector resulting in higher amounts of traffic to your website from people searching for a plumber in your area.

Effective and Budget Friendly

Increase business, not budget.

Utilizing our marketing services can save you time and money compared to traditional marketing tactics while still providing a steady stream of potential customers coming through your door or contacting you online every day.

Goal Setting for Real Results

Goals anchored in tangible outcomes.

We believe in setting milestones that resonate with your plumbing company’s marketing needs, ensuring consistent and meaningful growth.

KEY MARKETING TACTICS FOR ROOFING CONTRACTORS

At RSM Marketing, we have the roofing Marketing services you need to help your roofing business grow. With our experienced marketing team, we provide targeted marketing campaigns and services that will help you reach more potential customers and get your roofing business noticed.

Local SEO Techniques

Local SEO (search engine optimization) is a must for roofers. If you don’t come up in the search results and Google Maps listing when a local customer searches for your business type or service, you’ll likely lose them to a competitor who does.

Local SEO uses many of the same strategies as national SEO, such as keyword optimization and Schema markup. But there are some specific techniques, too.

Local Listings

A local business listing is an online entry that contains your company’s Name, Address, Phone Number and Website URL (NAPW). Examples include Google Business Profile, Yelp and Foursquare. Facebook business pages are another type of local listing.

Local business listings are often the first contact potential customers have with your business.

Google Business Profile Optimization

We can help you manage and optimize your Google Business Profile to attract customers and improve your overall local SEO.

PPC and Paid Ads

Paid ads allow roofing contractors and construction pros to target web users with relevant ads and gain more visibility and leads in their target market. We provide strategies tailored to the contractor’s needs such as keyword selection, ad copywriting, setting up tracking metrics that measure performance, and more.

Website Development

Build a powerful website that is optimized for organic search engine rankings and user experience. We create mobile-friendly designs using the latest technology so that your website will be quick-loading and easy to navigate for visitors. Additionally, we offer ongoing maintenance services for your website to keep it up-to-date with the most recent design standards and technologies available.

Reviews Curation and Management

Monitor all of your reviews on Google, Facebook and hundreds of review sites from a centralized dashboard. Your team can respond quickly and professionally when reviews are posted anywhere on the web with real-time alerts to accelerate response time, and templates to simplify or automate the process.

  • Increase review volume to reflect true customer sentiment
  • Increase ranking on the local map
  • Elevate your brand
  • Showcase good reviews and ratings

Content Marketing​

By creating high-quality, informative, and engaging content, such as blog posts, articles, blog to video, and infographics, a roofing company owner can showcase their expertise and offer valuable insights to potential customers. This content can cover a wide range of topics, including roofing tips, maintenance guides, seasonal care, and industry trends.

Email Marketing 

By leveraging targeted email campaigns, roofers can showcase their expertise, share recent projects, and offer valuable tips on roof maintenance and repair. Nurturing loyal customers and further establishing an industry presence is also a huge part of strategy talks. Consistency is key

Effective Paid Ads Management and PPC Service

We can provide custom-built Paid Ads and PPC advertising campaigns designed to maximize your return on investment, using the latest strategies in digital advertising that have been proven to yield successful results.

Innovative Website Building and Development

Our web development team will work with you directly to create an eye-catching website that reflects the unique qualities of your plumbing business, as well as optimizes it for optimal traffic and conversions.

Social Media Management

RSM provides social media marketing services to help your plumbing company engage with its customers and build a strong online presence. Our marketing team of experts will help you create and manage your social media accounts, create campaigns, and measure performance. We’ll also provide advice on best practices for engaging with customers and maximizing your reach.

Content Marketing​

By creating high-quality, informative, and engaging content, such as plumbing blog posts, articles, blog to video, and infographics, a plumbing company can showcase its expertise and offer valuable insights to potential customers. This content can cover a wide range of topics, including plumbing tips, maintenance guides, seasonal care, and industry trends.

Start with a solid Foundation

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An outsourced marketing department for the cost of a single employee

We’re the originators of the Outsourced Marketing Department, a.k.a. the OMD.

This is a monthly flat-fee subscription that gives you access to an experienced marketing department—without all the strings attached. You know, like managing your own team and paying for all those hefty SG&A costs.

Hundreds of companies across the U.S. are taking advantage of our unique model providing enterprise-level marketing at a consistent, accountable and transparent cost.

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