If Your Marketing Isn't Making You Money.
It's Costing You.
Let’s be honest. As a roofing business owner, you don’t need more leads. You need more profitable projects. You need crews on roofs, not salespeople chasing dead ends. The problem with most “roofing marketing agencies” is that they sell you clicks, impressions, and a long list of shared leads that go nowhere.
At RSM, we do things differently. We don’t just generate roofing leads; we build reliable lead generation systems for roofing companies. Our focus is on connecting you with high-intent homeowners in your service area, so you can spend less time chasing and more time closing.
Our Services: A Complete Marketing Engine for Your Roofing Business
We provide everything you need to dominate your local market and generate a predictable flow of exclusive roofing jobs. We are your dedicated, outsourced marketing department.
Local SEO for Roofers
Get Your Phone Ringing—Today.
When a homeowner has a leak or needs a full roof replacement, their first stop is Google. If they don’t find you, they will find your competitor. We use targeted local SEO for roofing contractors to ensure your business appears at the top of search results and on Google Maps. We optimize for high-value keywords like “roof repair Kansas City” and “emergency roofer near me,” driving ready-to-buy customers directly to your website.
Local SEO is a must for roofers. If you don’t come up in the search results and Google Maps listing when a local customer searches for your business type or service, you’ll likely lose them to a competitor who does. Local SEO uses many of the same strategies as national SEO, such as keyword optimization and Schema markup. But there are some specific techniques, too.
Pay-Per-Click (PPC) & Google Local Services Ads
Get Your Phone Ringing—Today.
Need to fill your pipeline now? Our PPC and Google Local Services Ads campaigns are designed for immediate impact. We target homeowners searching for specific terms like “roof replacement cost” and “GAF certified roofers,” ensuring your ad budget is only spent on clicks that are likely to convert. As a Google Guaranteed partner, we can help you build the ultimate trust signal and generate pay-per-lead calls, not just clicks.
High-Converting Roofer Websites
A Website That Sells, Not Just Sits There
Your website is your digital storefront. It needs to build trust and convert visitors into scheduled appointments. We design professional, mobile-friendly websites for roofing companies that are built to perform. With clear calls-to-action, stunning project galleries, and prominent customer reviews, your website will become your most effective salesperson. Additionally, we offer ongoing maintenance services for your website to keep it up-to-date with the most recent design standards and technologies available.
Reputation & Review Management
Become the Top-Rated Roofer in Your Area
Monitor all of your reviews on Google, Facebook and hundreds of review sites from a centralized dashboard. Your team can respond quickly and professionally when reviews are posted anywhere on the web with real-time alerts to accelerate response time, and templates to simplify or automate the process.
- Increase review volume to reflect true customer sentiment
- Increase ranking on the local map
- Elevate your brand
- Showcase good reviews and ratings
