Your value proposition is one of the most important elements of your business. It’s your strongest selling point, the main reason why someone should buy your product or service. Getting your value proposition right should be a key part of…
Google advertising can help you reach one of the biggest markets of consumers on the internet. The search engine is practically used by everyone. But how much does it cost to advertise in Google? The answer isn’t as simple as…
How to optimize marketing department structure and organization Today’s marketing department should require salary support north of $750,000 In the old days, regardless of industry, a company really only needed 3 skill sets, meaning they only needed to employ 3…
